Expert.ai “uses an A.I. technique called “sentiment analysis” to understand the emotions being expressed in social media posts.” This AI can be leveraged by campaigns during run ups to elections to know where they need to concentrate more spend and attention to better their chances at success.
How this can be leveraged for elections: Again, this type of AI can possibly be harnessed to predict voter turnout. The more election officials know, the better they can prepare and make elections more efficient and user-friendly for the citizenry.
